The iconic crest worn by Messi and Argentina’s soccer team was designed by a Jewish superfan 50 years ag

Norberto “Toto” Rud, a Jewish superfan, designed the iconic crest worn by Argentina’s soccer team. His creative legacy continues as Argentina competes for its fourth World Cup title, a remarkable recognition of his influence in sports history.

Rud's design work is linked to his deep passion for soccer, fostering a connection between Jewish culture and the world of sports, particularly prominent during global tournaments like the World Cup.